Tag: Robert Peterson
NIU students are testing their sales acumen thanks to NIU’s inaugural Professional Sales Showcase which began Oct. 1 and continues through Oct. 15. Over the course of the two weeks, nearly 200 sales students are taking part in the unique contest that tests their phone skills and face-to-face sales skills in a role-play situation. “All students...
Seasoned sales professionals love to tell war stories about the pressure of trying to close a deal. Very few of them, however, have faced anything like the finals of the World Collegiate Sales Open, held Friday, Feb. 24, and Saturday, Feb. 25, at the NIU College of Business. There, the final four contestants had to...
NIU College of Business seniors Paul Nowak and Corey Kravitz won high honors at the 2011 Russ Berrie Institute National Sales Challenge at William Paterson University. At the November competition, teams of sales students from some of the nation’s leading business programs interacted with representatives from major corporations in competitive events. Those included a sales...
NIU marketing professor Robert Peterson is a big believer in learning by doing – and he is not afraid to put his money where his mouth is. “In the past, I have loaned each of my students $20 for 10 weeks and told them to create a product or service, sell it and make as...
Students from across the country, and as far away as Scotland, came to the NIU College of Business in November to practice the “art of the deal.” The World Collegiate Sales Open tested some of the best student-salesmen in the country, with representatives from professional selling classes at NIU, Ball State, Louisville, University of Indiana,...
