One-minute animation is finalist in bread company competition
The NIU communication major from Naperville is a finalist in a video contest sponsored by the Youngstown, Ohio-based Schwebel Baking Company, more commonly known as Schwebelâs.
As part of a course last fall teaching motion animation, Brenneman was encouraged to enter a competition. He chose the âWe Want Schwebelâsâ video contest, creating a clever one-minute animation of a singing slice of bread to go along with the companyâs jingle.
Judges selected the Top 10 entries on the basis of originality, creativity and technical quality. Each finalist is assured of winning at least $200. Now itâs up to online voters to select the top prizewinners, including one first-place winner who will take home $5,000.
FansÂ can view and vote for Brennemanâs video online through Friday, Feb. 4.
âIt just kind of came to me,â Brenneman says of the singing slice of bread. âI wanted to use the character for sure, but I wasnâtâ sure how.â
He says it took about 20 hours, including an all-nighter, to put the video together. He credits the class taught by Communication Professor Laura VazquezÂ with providing him with the needed skills.
âIf it wasnât for the animation class, I wouldnât have been able to learn the application and even produce a video,â he says.
Vazquez says Brenneman was a top student and gives his latest project an “A.”
âI think he did an excellent job of using what he was taught and adding his own creative ideas,â she says.
âHe had to use their jingle, but everything else is original.Â I am very proud of his work and would have been shocked if it were not selected as a finalist.Â Who ever heard of a singing slice of bread?â